Society

We collaborate with various stakeholders to realize a sustainable society, pursuing both solutions to societal issues and economic gains.

Material

Production

Business Call to Action (BCtA)
For the sustainable development of the Indian
textile industry

Bemberg™ has been popular in India for over 40 years as a fiber for
traditional costumes such as sarees and dupatta, and we continue
developing new technologies and proposing new fabrics so that people
can wear dresses that are more comfortable and beautiful. Through
technical support and industry-academia for stakeholders in the supply
chain, from the raw materials to final products, we are also working
toward goals such as raising the income of workers and helping women
have greater opportunities for advancement in society. These activities
have gained recognition, and we have been participating in Business
Call to Action (BCtA) led by the United Nations Development Program
(UNDP) since 2016. We started the second term in 2021 and are also
putting effort into environmental conservation.

What is Business Call to Action (BCtA)?
A multilateral alliance between donor governments launched at the United Nations in 2008, BCtA is an inclusive business advocacy platform and global membership network of companies advancing commercially sustainable solutions to tackling poverty and inequality and contributing to SDGs. Today, more than 280 companies around the world have expressed agreement with BCtA and are undertaking projects in 82 countries (as of May 2021).

Free loan of an equipment of gathering cotton linter to several raw material manufacturers. Education and technical support for productivity improvement are offered by Asahi Kasei engineers.

Educational support for developing human resources in the fiber and fashion industries.

Technical support for weaving and dyeing of Bemberg™ textiles.

Introduction of our BCtA in India

Second-term BCtA

Velutine™ Evo

We are working to reduce environmental impact
not only at our factories but also in the whole supply chain.

We have developed Velutine™ Evo, a fibrillation technology for Bemberg™ that has a low environmental impact. This technology enables reduction of the amounts of consumed water and energy by approximately 15 to 20% compared to conventional methods. We will continue expanding such efforts together with our partners.

Industry association

In the fashion industry, environmental impact and human resources
development are major issues, and we’ve been investigating and
implementing various measures and activities to solve them.
With Bemberg™ as one of cellulose fibers, we will continue contributing to
solving the industry issues by proactively participating in the major industry
associations that are making significant strides toward solutions.

Textile Exchange

Headquartered in Texas, USA, Textile Exchange is an international that focuses on minimizing the environmental impact of the global textile industry while maximizing the industry's positive influence.

ZDHC

Headquartered in Amsterdam, the Netherlands, ZDHC is a volunteer-oriented coalition that manages a roadmap program for elimination of hazardous substances and is working to create a sustainable society to protect consumers, workers, and the global environment.

AIUFFASS

A leading organization in the silk, artificial filament yarns and synthetic fiber industry in Europe, promoting the use of those fibers and working to solve the issues the industry faces.

Biella master

An educational program established in Biella, Italy, a region known for producing traditional fibers, that helps each generation inherit the professionalism, experience, entrepreneurialism, and sense of values that are deeply rooted there.

C.L.A.S.S.

C.L.A.S.S. is a Milan-based platform established in 2007 with a mission to further refine the fashion and textile businesses.

Training the next generation in the fashion industry

Asahi Kasei extensively engages in activities for training the next generation through technical guidance and educational support.
We will continue proactively engaging in new projects together with educational institutions around the world and young talent who will lead future fashion.

China

Asahi Kasei China Future Star Award for Design Innovation

Asahi Kasei China Future Star Award for Design Innovation For ten years, we organized the Bemberg™ collection during China Fashion Week, featuring works from emerging designers. In 2017, we launch a new collection of student's works, namely the Chinese Youth Award for Design Innovation. Three fashion students are chosen from China and are provided with fabric that uses Bemberg™ Collections are presented during Fashion Week.

Italy

A project with the Istituto Secoli fashion school

Since 2005, we have organized Bemberg™ workshops at fashion colleges and consistently provide students fabrics for their graduation fashion shows.
Also, we are enriching our efforts through activities such as jointly hosting a world-famous exhibition of men's clothing from Italy.